Health and well-being for hair, to enrich the experience of relaxation and well-being with a specific regenerating treatment to ‘relax’ and ‘smooth’ the protein strands that cover the head. Romagna Tech responded to this request from Purò S.R.L. by presenting a three-level system, created thanks to a technological spillover from the world of animal grooming to personal care. The function of this device is to provide a relaxing experience, during which the hair is sprayed with free oxygen (O3, also known as ozone), with the aim of binding it to the hair structure, rebuilding altered bonds and restoring shine and hydration.

The creation of technical solutions for water retention has allowed the integration of the bubbler tray into the main body of the machine, with a positive impact on the compactness of the system, facilitating its use. The design of magnetic connectors allows the specialist to prepare the treatment quickly and in a user-friendly manner, thanks also to the development of an operating architecture that sees the user interface concentrated in a single, intuitive button.

Using the appropriate connectors, the professional pierces and connects a disposable cap to the product. After placing the cap on the client undergoing treatment, the system is activated via the backlit touch button: this starts the ten-minute operating cycle, after which the system automatically shuts down.

The result of the treatment is the closure of the hair cuticles and the creation of disulphide bridges, which bring various benefits, such as increased hair strength and elasticity, longer-lasting and more intense colour, and frizz control.

The product, presented at trade fairs in Italy and Europe, is distributed and used in various Italian and European salons. The Purò staff is responsible for promoting the product, which also has its own web page: https://www.purorevolution.com/